Maybelline Rebranding Project
This project showcases the printed packaging I redesigned for a popular makeup brand, including cardboard boxes for displays and individual product, bags, bottles, and corrugated boxes.
Front - Counter-top Display
Back - Counter-top Display
Counter-top Display Dieline
Individual box final product
Individual box front
Open individual box
Individual box back
Box Art
Box Dieline
testing widths on paper mockup
Paper mockup of box
Assembled paper mockup of box
The individual box was designed with a peek-a-boo opening on the front to give an element of surprise like opening a present to the customer. I tested out how the box should measure with a paper mockup to get the proper measurements for the dieline.
The bottle that will be going in the box is below along with a sample makeup bag.
Makeup bottle front
Makeup bottle back
Makeup bag front
Makeup bag back
Overpack
Overpack Art & Dieline
The corrugated overpack is the box that holds all the individual bottles and products during transit until it gets to the store for sale. In the mockup, the box is filled with the individual boxes that are holding the bottles of product.
Pizza Boxes
Pizza Birra Vino was considering changing their name at one point and wanted to visualize the change. We came up with some mockups for the new name. Ultimately, they decided to keep their current name and we created the final design on their new pizza boxes.
Dieline of pizza box
Sketches of pizza box
More sketches of pizza box
Final pizza box design for Pizza Birra Vino